Since more than 100 billion global searches are performed every month — and that figure is likely to increase as more users join the network — being seen online has never been more difficult. While an increase in the number of users of the Internet means an increase in potential customers it also means that the range of content and options available online also increases. In fact, EMC reports that the size of the Internet is doubling every 24 months and the data created and copied in the digital universe by 2020 will be 44 zettabytes. Despite this exponential growth, search is still the number one driver of traffic to content site, surpassing social media by as much as 300%, according to an Outbrain study.
Search engines are the starting point for 93% of all online experiences. Over 60% of Internet users around the world research products online and search plays a significant role in bringing them to those products. Recent research has shown that a 14.6% close rate is achieved through SEO, in contrast to the 1.7% close rate offered by direct mail, print advertising, and other outbound leads. SEO and other inbound leads are 61% cheaper than outbound ones such as a cold call.
Getting that top listing in SEO/comments/2qtc3e/does_anyone_know_or_have_used_a_seo_reseller/” Title=”Learn more about The pathway to huge seo reseller profits”>Google’s organic search results is still first prize, according to a study by Chitika, resulting in 33% of traffic being directed to it. Second place claims 18% and the figures decrease from there. More than three-quarters of searchers never move past the first page of search results, and most (70%) of links clicked on on search engines are organic.
Getting your website up in the search rankings can be tricky. It requires a combination of quality content, the effective use of keywords, strategic focus and often luck. Launching a successful SEO reseller can be equally challenging. You are essentially selling something that cannot be guaranteed: that your strategy will drive traffic to their site. If you are worrying about how to be an SEO consultant, these tips can help you:
- Establish trust and credibility: Demonstrate that you are capable of delivering on your targets through established strategies and your own expertise. Show your familiarity with Google Analytics and other SEO analytics tools. To be an SEO consultant, you need to build your profile so that people trust what you are on offer.
- Consider building an industry-specific niche in SEO: Although there are generic principles of SEO, knowledge of SEO as applied to an industry niche can allow you to use your specialist knowledge to better position client sites.
- Get trained by an SEO reseller: training to be an SEO consultant is available in a number of different forms and can provide you with insider knowledge of the latest tools, tips and tricks to best position a site in terms of search.