Did you know that an astounding three quarters of Internet search engine users never scroll past the first page of search results? Doing business online, when with so many other resources vying for the attention of you potential customers, can be difficult no matter what kind of company you run or own. Finding the audience…
Category: Search
Search Engines Simply Make Life Easier
If you know anything about the marketing industry at all, then you definitely heard the term SEO, or Search Engine Optimization before. This is a new method of marketing in which the use of keywords and phrases within online content can help navigate a user to a company site. The content is usually based on…
How Businesses Can Make Money by Understanding Google Search Results
Did you know that the first thing Google ever tweeted was binary code for Im Feeling Lucky? The popularity of this website has had nothing to do with luck, however, and has everything to do with its ability to develop an incredibly functional search engine. There are over 100 billion searches conducted each month around…
Your Online Marketing Empire Will Not Be Built in a Day
When it comes to online marketing, the search engine rankings of your website are paramount. Search engine optimization is one of the top internet marketing techniques, second only, in fact, to email marketing campaigns. A company that improves its search engine rankings is a company that generates more leads, meaning, the better your search engine…
Why Your Business Needs Presence On Search Engines
The first ever tweet from Google was on February 26, 2009: it was the binary code for “I’m feeling lucky.” Google is one of the most important search engines today, in part thanks to its PageRank algorithm, a process that is named after one of the cofounders of the company, Larry Page. Businesses that are…
Increasing Google Rankings Gets You Noticed on the Internet
Internet marketing can be difficult, given the hundreds of billions of websites vying to be seen. The only way to get heard in this landscape is by pleasing a gatekeeper named Google. Google archives the Internet, and pulls out anything the user desires. By using search engine optimization, or SEO, to advance in the Google…