You can add to an existing consulting business or start a new one as a website reseller by taking advantage of various website reseller programs. They make it easy to sell and produce quality websites for your clients.
Since most businesses need at least a minimal internet presence, you can resell websites to potentially unlimited businesses. There are some criteria that might help you identify which businesses you could serve as a website reseller for. It just takes a little analysis to determine the needs of a particular company.
First, if you currently provide related marketing services it would make sense to just ask your clientele if you can provide website design as a website reseller. You may find that some owners were already considering a new or updated site for their business. Others may have a site already, but you could analyze it for improvements.
As a website reseller, you may have access to SEO, search engine optimization, services as well. This could be a good way to provide enhanced design from your website reseller connections and to then grow business with additional SEO services. Look for local businesses that are not generating as many clients as they could handle.
Besides selling sites as a website reseller, you are selling potential business and revenue. You can use that as a tactical part of your marketing. For example, with a better site the business may be able to convert more prospects to buyers. In enabling this, you can show your client how they stand to gain from a new website or redesign of an existing website.
Finally, just because someone does not immediately need your services as a website reseller, you can continue to market to them for future opportunities. Frequently business owners will not or cannot respond to your first inquiry for website services. They may need something further down the road though, and if you continue to stay in touch you may find a willing client for your website reseller services.